Sell Anything from Your WordPress Website

WooCommerce Essentials is the most comprehensive course on setting up shop with the world’s most popular shopping cart system.

  • Sell physical products, digital products, or membership access.
  • Detailed video tutorials walk you through every step.
  • Stop dreaming and start your online business today.

Turn your WordPress website into a revenue generating business

Course Modules & Lessons

Getting Started

Module 1: Getting Started with WooCommerce

This module lays the foundation for everything that follows: from installing WooCommerce to integrating the plugin with an existing website. You’ll also learn a bit about WooCommerce’s history. And we’ll take a closer look at how the plugin modifies WordPress.

  • Intro to WooCommerce Essentials
  • WooCommerce Overview
  • Integrating WooCommerce with an Existing Website
  • Installing WooCommerce
  • WooCommerce Quick tour

WooCommerce Settings

Module 2: WooCommerce Settings

WooCommerce settings control every aspect of how your store functions. In this module we go through the settings with a fine-tooth comb.
  • Settings Overview
  • General Settings
  • Product Settings
  • Setting up taxes
  • Setting up shipping
  • Checkout Settings
  • Setting up PayPal
  • Setting up Stripe
  • Customer accounts
  • Email settings
  • API settings


Module 3: Products

WooCommerce’s flexible product structure is the reason why it’s such a versatile selling system. In this module you’ll learn about WooCommerce’s product types. We walk you through the process of creating each type of product in detail so you’ll be able to sell just about anything. We’ll also look at ways to better organize your products for an improved customer experience. And you’ll learn how to merchandise your products with up sells and cross-sells.
  • Product Types
  • Simple Products
  • Variable Products
  • Affiliate Products
  • Grouped Products
  • Downloadable Products
  • Product Categories, Tags, and Attributes
  • Product Images and Galleries
  • Product Reviews

Design and Customization

Module 4: Design and Customization

Your WordPress theme has a big impact on how your WooCommerce site looks and works. This module walks through the setup and customization of our demo site’s WooCommerce theme. You’ll also get some pointers on integrating WooCommerce with an existing theme. And we’ll look at WooCommerce shortcodes and widgets.
  • WooCommerce Theme Selection
  • WooCommerce Theme Evaluation
  • WooCommerce Theme Setup
  • WooCommerce Widgets
  • WooCommerce Shortcodes
  • Tools for WooCommerce Theme Customization
  • WooCommerce with an Existing Theme

Running Your Store

Module 5: Running Your Store

Once your eCommerce site has launched your focus will switch to day-to-day operations. This module covers the operational duties of an eCommerce business owner. From managing orders, to sales reports, to customer support.
  • Testing Your Store
  • Managing Orders
  • Customer Service
  • Coupons
  • Reports
  • Order Related Extensions

Advanced Topics

Module 6: Advanced Topics

This module will address advanced eCommerce topics and provide an overview of several useful WooCommerce extensions.
  • eCommerce Tracking with Google Analytics
  • Membership Websites with Groups for WooCommerce
  • Subscriptions for Digital and Physical Products
  • Table Rate Shipping

“I got my first real sale today – how exciting!”
–Joan Rowe

About the Course

Build your website without coding

No Programming Required

You don’t need to be a coder to build your eCommerce website! All you need is a web browser, an Internet connection, and WordPress.
Mobile-ready member portal

On-Demand Training

Learn WooCommerce at your own pace, any time of the day or night, and on any device. View lessons from your home, office, or on the go.
Lifetime access

Lifetime Access

Pay once for unlimited lifetime access to the course videos and related updates.
30 day money back guarantee

Your Satisfaction Guaranteed

Try the WooCommerce Essentials course risk free for 30 days. If the course isn’t right for you, we’ll happily refund 100% of your purchase price — no questions asked.
eCommerce Quick Start

Bonus: eCommerce Quick Start

This two hour course explains the ins and outs of selling online. Learn the building blocks of any eCommerce site, including shopping carts, payment systems, and site security.
Built for Business Owners

Get Your Business Online Faster

Save weeks of time setting up your site. These step-by-step tutorials walk you through the process of setting up your store.
Built for Business Owners

Build a Great Looking Store.

Learn the WooCommerce theme setup secrets that ensure your site looks great.
Built for Business Owners

Save Money With Expert Advice

Learn how to get the most out of the free WooCommerce plugin. And learn more about which commercial add-ons are worth the investment, along with free alternatives to expensive extensions.

45 Video Tutorials — Over Six Hours of Training

Launch Special


Includes lifetime access to all course material

add to cart

100% satisfaction guaranteed.
Unconditional money back guarantee
Try the course for 30 Days. If it’s not right for you
we’ll gladly refund your money, no questions asked.

Praise for WooCommerce Essentials

If you are looking to start an online shop but not sure where to start then this is the course for you.
Richard Cole
This course will save you time, money and heartache
Maggie Percy
No matter how little – or how much – you know about WooCommerce, this course will be hugely helpful in creating an e-commerce site or in adding e-commerce to an existing site.
Linda Willis
I find your courses awesome but this one is even better.
Jodie Hardinge
It set me on the right course for e-commerce success.
Tim C Anderson
The course provides the absolute necessary basics for setting up an ecommerce site. It gives all of the security tools, payment gateways and step by step to use them. As well as illustrate how to use WooCommerce. As always I like the detailed approach in presenting those. Meticulous care to detail.
Dean Hills